Music Reception
London Calling hosted music industry receptions for the following countries:
Chinese Music Industry Reception:
A must attend session for any delegates who wished to access the Chinese music market. They were able to meet and network with over 60 Chinese delegates and watch a fascinating presentation, led by Mr. Zhu Qi Hui, Vice Director of Administrative Department of Audio & Video and Internet Publication in General Administration on Press and Publication of People's Republic of China,on the current state of the Chinese music industry and the opportunities it offers.
“The China Audio Visual Association (CAVA) is delighted to confirm a delegation of Chinese companies to London Calling 2008 to network, do business and perform live showcases before the global music industry.” Mr. Wang Ju, Administrative Vice President, CAVA.
Pan-Caribbean Music Industry Reception:
Hosting delegates from Barbados, Jamaica and Trinidad and Tobago, the Pan-Caribbean music industry reception gave London Calling delegates the chance to meet and network with representatives from this diverse and exciting region and to discover the opportunities it has to offer at a music market presentation on the Caribbean music industry.
“From Harry Belafonte to the Mighty Sparrow, Millie Small, Eddy Grant, Billy Ocean and Bob Marley to Shaggy, Beenie Man, Machel Montano and Rihanna, the English-speaking Caribbean has always excelled in producing international stars while its creative outputs are a key factor in driving cultural and economic development in the more industrialised countries.
Given the major tremors that have shaken the global music business, the Caribbean region is challenged now more than ever to find ways to stay in the game. At London Calling 2008, the Caribbean aims to present a unified and strategic front and engage with the global music and entertainment community as creative and business equals”: says Josanne Leonard, Media and Entertainment Consultant and Co-coordinator of the Caribbean Pavilion.
Nigerian Music Industry Reception:
At the Nigerian reception at London Calling 2008, delegates had the opportunity to meet and network with the delegates from across all sectors of the Nigerian music industry. Delegates were given the chance to discover how the Nigerian music market works and the opportunities it presents for international music companies to do business at a music market presentation, hosted by British Council International Young Music Entrepreneur of the Year 2007 Award winner, Audu Maikori from Chocolate City Ltd.
